5th Anand Utsav Fazilka | 10th-15th July 2016

5th Anand Utsav : 10th to 25th July 2016

5th Anand Utsav Fazilka

Rs 100-cr beverage manufacturing unit to boost economy of Fazilka

Gaurav Sagar Bhaskar, Hindustan Times, Ferozepur

In a major boost for the economy of the border district of Fazilka, Schreiber Dynamix Dairies Private Limited (SDDPL) launched its Rs 100 crore project of a fully-integrated aseptic beverage manufacturing facility with support from Tetra Pak in a plant located at International Mega Food Park, Fazilka.

The facility was inaugurated by the organization's president Francois Salamon, chairman and managing director Amitabha Ray and Kandarp Singh, managing director of Tetra Pak South Asia Markets.

Salamon said, "The market for aseptic beverages in India is growing exponentially and there is a lot of untapped potentials. This, along with Indian government's support in developing food parks has given us the impetus to invest in a second facility."

"With Tetra Pak, we will continue to build strong relationships with beverage manufacturers, to offer consumers safe and high-quality products," he claimed.

Aseptic beverages offer high quality and safe products with long shelf life without the need for refrigeration or preservatives. SDDPL is India's first dedicated contract packer for food in Tetra Pak cartons and uses Tetra Pak's advanced processing and packaging technology to partner leading food and beverage companies like PepsiCo, Nestle, Danone, Britannia and Hector Beverages.

"Currently, brands like Tropicana, Nestle and Paper Boat are processed and packed in SDDPL's plant at Baramati, Maharashtra," said an official.

"With our existing plant at Baramati running at full capacity, this new integrated facility will increase our production capabilities and give us a geographical advantage to cater to consumers in north India, who account for 50% of the country's aseptic beverage consumption," said Ray.

"We have set the benchmark for contract packaging in the country and are committed to assisting them in bringing more beverage manufacturers into the aseptic beverage sector," he added.  

"This investment of using Tetra Pak technology is the first major investment in the International Mega Food Park. I am glad, SDDPL chose to partner us," said Sukhinder Singh, chairman & managing director of International Mega Food Park Ltd.


http://www.hindustantimes.com/punjab/rs-100-cr-beverage-manufacturing-unit-to-boost-economy-of-fazilka/story-CZpCzlbp2cLOtBHjTNAj0J.html

पेड़ हमसे बड़े क्यूँ होते हैं - एक सामाजिक पहलू

‪#‎ILoveFazilka‬
जब हम इस दुनिया को छोड़ के जाते है, जब सभी रिश्तेदार और मित्र हमें आग के हवाले कर घर की और वापिस चल पड़ते है तो यह पेड़ हमारे सच्चे दोस्त , हमारे साथ ही जल रहे होते है । जब इस दुनिया में आते हैं , पहली साँस लेने से लेकर अंतिम यात्रा तक यह हमारे सच्चे दोस्त हमेशा साथ । धुप, छाओं , बारिश , सर्दी, गर्मी हमेशा साथ, एक सच्चा दोस्त । आईये इस मौसम में हम भी, दोस्ती निभाए, एक पेड़ लगाये । एक जगह ढूंढिए जहां आप अपने इस दोस्त को महफूज़ रख सके, और घुमा दीजिये एक फ़ोन हमें 9915184000, और स्मार्ट फ़ोन हैं तो "Anand Utsav" app डाउनलोड कीजिये हमें लोकेशन बताईये। हाज़िर हो जाएगी टीम आपकी सेवा में । दोस्ती के इस वैलेंटाइन मेँ आइये पेड़ लगाईये ।Anand Utsav

Anand Utsav to kick off in Fazilka today

• This environment festival, which was started in 2010 by local residents, has seen around 50 per cent survival rates in the saplings that they have planted till date

The annual two-week long Anand Utsav will begin on Sunday in Fazilka district. The fifth edition of the festival celebrates nature and this year, the theme is 'save the house sparrow and increase biodiversity in the district'.

"Under Project Sparrow, the idea is to increase their nesting spots by planting shrubs and plants," said Navdeep Asija of Graduates Welfare Association Fazilka, the main organisation behind the festival. "Over the years the house sparrow numbers have been dwindling. We have sought help from leading horticulturists and nurseries in the effort."

Dial-a-Tree service

Also planned is a unique phone service called Dial-a-Tree. Under this, residents who wish to plant a tree at a spot can call on 99 151 840 00 or e-mail the organisers at contact@lovefazilka.in.

"A green ambulance with saplings, manure, tools and volunteers will help to plant saplings," said Asija. "This is a free service intended to serve the higher cause of making our district, and the planet, a little greener."

One resident can get up to five saplings, which organizers say is to ensure that the caretaker takes good care of saplings instead of going on a planting spree only to see them die later.

"We have a target of planting 5,000 saplings. We do not go by trend of planting lakhs of saplings. The idea here is that an individual who gets one saplings planted takes care of it and see it growing into a tree. To plant saplings in bulk and then seeing them dying is not our motive," said Asija.

The non-planned town Fazilka, close to the Indo-Pak border, has a green cover of less then one percent at present.

This environment festival, which was started in 2010 by local residents, has seen around 50 per cent survival rates in the saplings that they have planted till date.

"The sapling will be planted only if the caller undertakes an oath in front of our 'green warriors' along with a written pledge that he/she will take care of it," said Asija. Additional deputy commissioner Fazilka Isha Kalia will inaugurate the green festival on Sunday.

"The ambulance service will start on Monday and continue till the end of the festival. We may extend it if the response is overwhelming," he said.

Isha Kalia told The Sunday Express, "Due to their busy schedule, people who would love to plant a tree are unable to do so. We try to bridge that gap."

http://indianexpress.com/article/lifestyle/anand-utsav-to-kick-off-in-fazilka-today-2904503/